Blackbird Guitars (Brand Book)
Problem: Create a branding system for a product or service.
Solution: Starting with the custom guitar line for PRS Guitars and re-thinking the branding for it. The logo is designed using the guitar pick as a base and then putting the abbreviation of concept name Blackbird Guitars inside it. The lettering is done to show the Northwest location of the business. Using the guitar pick as a main touch point through out the brand and also keeping the look and feel simple to not exclude any type of musicians.